Our Story

Hi, I’m Arthy, and this is the story behind Minimum.

I was born and raised in Tiruppur, India’s knitwear capital, where fabrics and garment manufacturing have always been a part of everyday life. Growing up here gave me a deep appreciation for quality, craftsmanship, and the care that goes into making clothes people truly love to wear.

When I started Minimum, I had one simple goal—to create loungewear that feels premium, looks beautiful, and remains genuinely affordable.

What makes us different is that we’re involved in every step of the journey. From yarn to the finished garment, every piece is crafted through our own manufacturing process. By overseeing each stage, we can maintain exceptional quality, perfect the fit, and pay attention to every little detail.

I believe comfort should never come at a premium. That’s why we use soft, breathable, high-quality fabrics and thoughtful designs while keeping our prices fair and accessible.

Every piece we create is made with the hope that you’ll reach for it again and again—whether you’re working from home, relaxing with your family, or simply enjoying a slow morning.

Thank you for being a part of our journey.

With love,

Arthy
Founder, Minimum